ReelCraft — Upper East Side
Built for Upper East Side agents. Edited in NYC. Delivered in 48 hours.
The Upper East Side co-op and condo market moves on reputation, referral, and presentation. Pre-war classics on Park and Fifth Avenue list between $2M and $25M+; newer construction and post-war units trade in the $900K–$5M range. Buyers here care about provenance — the herringbone floors, the 9-foot plaster ceilings, the original cast-iron radiators that signal a building built to last.
ReelCraft produces Upper East Side listing reels entirely remotely. No crew coordination, no scheduling conflicts. Submit your footage after any listing appointment — we return a polished, cinematic reel within 48 hours. Color-graded to emphasize warmth and timelessness. Music-scored to feel like a Sotheby's catalog, not a drone flythrough.
Pre-war architectural detail is our specialty. We know how to make a 1920s molded ceiling feel like the most desirable feature in the room, how to frame a Juliet balcony so the park view lands at full impact, and how to shoot a co-op lobby so the white-glove building is as much the sale as the unit.
Remote workflow
Four content types tuned to this market. Send us your footage — we'll match it to the right style.
01
Pre-war detail close-ups — crown molding, herringbone floors, fireplace surrounds, and plaster ceilings shot to emphasize timeless craftsmanship
02
Central Park and avenue view sequences — window-to-street footage establishing the UES address and the park access that commands the premium
03
White-glove building lobby and common area reels — full building presentation for listings where the co-op board approval is a selling feature
04
Museum Mile and Madison Avenue lifestyle inserts — seasonal neighborhood footage that sells the UES location to relocating buyers
No retainer required. Remote editing only — send footage, receive a cinematic reel in 48 hours.
Most popular
Single Reel
$250
For your next listing, today.
Secure checkout via Stripe.
Love your first reel or full refund — terms
Best value
Listing Tour
$750
Full listing story, ready to post.
Secure checkout via Stripe.
Love your first reel or full refund — terms
For top producers
Monthly Retainer
$1,500/mo
Your own production team, on call.
Secure checkout via Stripe.
Love your first reel or full refund — terms
Get a quote
Not sure which package fits your listing? Tell us about it — we'll point you in the right direction. Usually respond within a few hours.