ReelCraft — Upper East Side
Remote editing. 48-hour turnaround. Starting at $250. Send us your footage — we handle the rest.
The Upper East Side co-op and condo market moves on reputation, referral, and presentation. Pre-war classics on Park and Fifth Avenue list between $2M and $25M+; newer construction and post-war units trade in the $900K–$5M range. Buyers here care about provenance — the herringbone floors, the 9-foot plaster ceilings, the original cast-iron radiators that mean the building was built to last.
ReelCraft's remote editing workflow is built for UES agents who run high-volume practices. Submit your footage after every showing or listing appointment — we return a polished, cinematic reel within 48 hours. Color-graded to emphasize warmth and timelessness. Music-scored to feel like a Sotheby's catalog, not a drone flythrough. Delivered in every format your social and listing syndication needs.
Pre-war detail is our specialty. We know how to make a 1920s molded ceiling feel like the most desirable feature in the room, how to shoot a Juliet balcony on the 12th floor so the park view lands at full impact. Every reel is built to make the board package look like the easy part.
Remote workflow
Four content types tuned to this market. Send us your footage — we'll match it to the right style.
01
Pre-war detail close-ups — crown molding, herringbone floors, fireplace surrounds, and plaster ceilings shot to emphasize timeless craftsmanship
02
Park and avenue view sequences — window-to-street footage establishing the UES address and the Central Park access that commands the premium
03
Co-op building lobby and common area reels — white-glove building presentation for listings where the building is as much the sale as the unit
04
Seasonal lifestyle inserts — Museum Mile walks, Madison Avenue storefronts, and Central Park adjacency clips that sell the neighborhood to relocating buyers
No retainer required. Remote editing only — send footage, receive a cinematic reel in 48 hours.
Most popular
Single Reel
$250
For your next listing, today.
Secure checkout via Stripe.
Best value
Listing Tour
$750
Full listing story, ready to post.
Secure checkout via Stripe.
For top producers
Monthly Retainer
$1,500/mo
Your own production team, on call.
Secure checkout via Stripe.
Get a quote
Not sure which package fits your listing? Tell us about it — we'll point you in the right direction. Usually respond within a few hours.